Tuesday, January 20, 2015


This week's Outfit of the Week #OOTWis inspired by the vibrant blend of colors for Spring.  This beautiful silk Tolani dress is a statement piece on it's own, but worn under our favorite Velvet utility jacket, this is a look that can be worn every day.

Tolani, Marina Mini Dress
Velvet, Rida Mock Neck Jacket
Jamierocks, Spiked Chain Necklace

Call the Viva gals at 415.256.8380 (or email us atvivagals@vivadivaboutique.com) for details. Photo taken at awesome new Downtown San Rafael restaurant, Green Chile Kitchen.  We're thrilled to welcome them to the neighborhood!

Friday, January 16, 2015

Fresh Friday

Check out all these new amazing styles just posted to our shop now website. We can't get over how beautifully bright and colorful Spring 2015 is looking. www.vivadivaboutique.com

Braided Pony Fohawk

We always find it challenging to come up with new hairstyles, so it is always fun when we stumble across a great tutorial on Pinterest. This awesome tutorial for a mohawk ponytail by Makeup Wearables has us excited to bust out our hairspray and teasing comb and start workin' on our updos!

Click here for a direct link to a step by step youtube video for this look!

Tuesday, January 13, 2015

'Barely There' Makeup by Kari Addison Beautiful

We love Kari Addison Beautiful's blog post today on 'Barely There" makeup. Click on the link below for a step by step tutorial and product breakdown. We think the Kari Addison Beautiful team is spot on with this Spring makeup trend; who doesn't want to look effortlessly beautiful?

Monday, January 12, 2015


On trend for Spring is the "Canadian Tuxedo" broken up with some great leather. The color of this beautiful tencel Bella Dahl shirt is perfect with our new Spring washed Mother Denim ankle frays. This awesome denim on denim look is perfect with BLANKNYC's killer fringe faux leather jacket for a sexy edge.

BLANKNYC, Let It Ride Fringe Jacket
Mother Denim, Looker Ankle Fray in Baby Drive South
Bella Dahl Tencel Shirt in Evening Mist Wash

Call the Viva gals at 415.256.8380 (or email us at 
vivagals@vivadivaboutique.com) for details on Cowboysbelt Studded Belt or Makko arrow necklace.

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Copyright © 2015, Viva Diva All rights reserved.
Our mailing address is:

Viva Diva
1327 4th Street
San Rafael, CA 94901
Phone: 415.256.8380

e-mail: vivagals@vivadivaboutique.com

Lifestyle Photos, Sasha Gulish Photography

Friday, January 9, 2015


Spotted!!! Our favorite Kira Kimono Sweater by Kerisma on the one and only Nichole Ciotti from Vanilla Extract. Check out her latest blog post featuring Viva Diva Boutiqu, and style inspirations at www.vanillaextract.me

Fresh Friday

Fresh new styles have arrived!! Check out our new arrival section on our shop now website!


Tuesday, January 6, 2015

Socks and Ankle Boots, No Problemo!

We are all starting off the the new year a bit chilled to the bone, but that shouldn't stop us from looking fashionable. Here is a great example we found on Pinterest that shows just how you can rock the hot trendy ankle bootie while keeping our toesies warm.

Saturday, January 3, 2015

Winter Sale is On!!

Wooo hooooo!  Viva Diva's awesome Annual Winter Sale has begun!  Come visit us soon for 30-70% off almost everything storewide!  Great denim, dresses, sweaters, blouses, tees, boots, bags and jewelry are on super sale!

Not in the area?  We don't want you to miss out on the great deals!  Check out our collection of 
SALE styles on our website, vivadivaboutique.com.  Click on the VIVA SALE
 link for our discounted styles.

Cheers, the Viva gals

Spring 2015 merchandise is already hitting the floor at Viva Diva!  

Now you have the choice to SHOP ONLINE at vivadivaboutique.com using PayPal for secure shopping without retyping payment details, or with your credit card.

Saturday, December 20, 2014

Let It Ride Fringe Jacket Spotted in NYC

We love Nichole Ciotti of Vanilla Extract!!!! We just spotted her in West Village in New York City rockin' our BLANK NYC Let It Ride fringe jacket.  Don't forget to check out her blog for more fashion inspirations, and see what Nichole will be wearing next!


Tuesday, December 16, 2014

Gift Giving

The Viva gals have your back!  Viva Diva has great gifts for all the ladies on your list, from awesome new jewelry and great new shipments of faux and real leather bags, to cozy sweaters and scarves, vegan leather jackets, and fabulous flannel and plaid shirts and beautiful blouses!  Come visit the Viva gals this week, or place your vivadivaboutique.com online order right away to make sure your shipment gets there in the (saint) nick of time!

Brick and mortar Viva Diva gift certificates are available at our San Rafael location, or order online gift certificates for vivadivaboutique.com here!

Cheers, the Viva gals

Now you have the choice to SHOP ONLINE at vivadivaboutique.com using PayPal for secure shopping without retyping payment details, or with your credit card.

Monday, December 8, 2014

Tightline Your Eyes

Step 1:
Using clean fingers, gently lift your lashes upward. You'll see tiny gaps between your lash hairs, which you'll be filling in with eyeliner.
Step 2:
Using your eyeliner, lightly dab it in between each individual lash and get as close to the root as possible.
Step 3:
Technically you’re done, but if you’d like to intensify the look even more, you can tightline your bottom lash line, too. Gently lift lower lashes downwards, and fill in the gaps between each lash.

Thank you beautylish.com for this great tip!!

Tuesday, December 2, 2014

You're Invited!!!

 You're invited to Viva Diva's awesome annual Ladies' Night Holiday Extravaganza this Thursday, December 4 from 5:30-10:30 pm!*  Please grab your girlfriends and join us for Russian Standard Vodka Viva Mules and appetizers, killer swag bags with purchase, fabulous raffle prizes, and an exclusive storewide 20% DISCOUNT!  

Raffle prizes and swag bag goodies from: Plastic Surgery Specialists, Subtle Luxury, Ulta San Rafael, Power MD, Pure Barre San Rafael, Cosabella, Edward’s Salon, Velvet by Graham and Spencer, Green Chile Kitchen::Marin, Michael Stars, Russian Standard Vodka, JWSkin, Viereck, Dailey Method Novato, KUR Skincare Boutique, AG Jeans, Lucky Bumble Airbrush Tanning, Paige Denim, Skin Jewels Metallic Tattoos, Flatiron, Eight Sixty, Urban Remedy, and of course from your Viva sisters too!

*Can't make it that evening to the party?  We'll miss you, but you can still come visit us that day, Thursday, December 4, and get the discount!  Unfortunately, libations and goodie bags are not available until the evening festivities begin at 5:30.

We hope to see you Thursday Night!  Cheers, the Viva gals

Saturday, November 22, 2014

New Arrivals

With the Holidays right around the corner, the Viva gals are stocking up on cozy flannel shirts and warm sweaters, our favorite denim of the season, perfect dresses for cocktail parties, plus awesome new boots, scarves, and jewels!  Check out the New Arrivals link on the Viva Diva shopping website for an edited collection of the latest and greatest!
Starting to think about those divas on your Holiday shopping list?  We have you covered here too!  Check out some of the gorgeous gifts you'll find now at Viva Diva for all the ladies on your list at our new Great Gifts, Viva Style link.
Cheers, the Viva gals

Oh!  And local gals, please join us for Viva Diva's Annual Ladies' Night Holiday Extravaganza next Thursday, December 4 from 5:30-10:30 for cocktails and appetizers, killer swag bags with purchase, awesome raffle prizes, and of course storewide promos!

Now you have the choice to SHOP ONLINE at vivadivaboutique.com using PayPal for secure shopping without retyping payment details, or with your credit card.

Tuesday, November 18, 2014

'Tis the Season to Rock Fur Vests

We love the faux fur vest trend and it doesn't seem to be going away anytime soon. Over the past several years we have seen this look come in for Fall, and we love that we are seeing it return for Fall/Winter '14. Here are several pics we discovered on Pinterest to show you how we are loving this Fall essential worn. Also, check out our favorite faux furs that are currently hanging on the racks at Viva Diva.

Kaya Vest in Chocolate
Kaya Vest in Grey
BLANK NYC Faux Fur Vest

Friday, November 14, 2014

Bootie SALE Time!

The time has come to shake what your mama gave you!  This weekend only, Friday, November 14 through Sunday, November 16 all boots and booties at Viva Diva are 25% off at our brick and mortar store in San Rafael.  

Not in town but see a boot here you're thinking will be perfect for you?  Shoot us an email at vivagals@vivadivaboutique.com and let us know which ones you're interested in, and we can send you further information on the style, and can ship them to you!

Cheers, the Viva gals

Now you have the choice to SHOP ONLINE at vivadivaboutique.com using PayPal for secure shopping without retyping payment details, or with your credit card.

Fresh Friday

Check out this week's deliveries up on our Shop Now website www.vivadivaboutique.com

Wooden Ships Infinity Scarves

Friday, November 7, 2014

Fresh Friday

Check out these great new styles on our shop now website : www.vivadibaboutique.com

Saturday, November 1, 2014

Fresh Friday

Find fresh new styles from this weeks deliveries at www.vivadivaboutique.com

Thursday, October 30, 2014

Halloween Thrasher Tees

We love these fun inspiration pics from Pinterest showing some awesome DIY Halloween thrasher tees. Here are a few links to some of our favorite Youtube tutorials we found on Google Search.

LaurDIY: https://www.youtube.com/watch?v=YJu6HKdrU4c
Alexa Katherine: https://www.youtube.com/watch?v=zFXLxw_YxvM
Martha Stewart:  http://www.marthastewart.com/265451/rib-cage-t-shirt (Step by Step)

Saturday, October 25, 2014

Halloween Costume Ideas

Photos Credit: POPSUGAR

Well Halloween is right around the corner, and if you are anything like us, we take this holiday very seriously. Below are links to some of our favorite Halloween make-up tutorials on You Tube that will not only blow your mind, but get you pumped for dressing up. So, so many choices....so, what are you going to be this Halloween?

Desi Perkins-https://www.youtube.com/user/DesireePerkinsMakeup/videos?view=0&sort=dd&shelf_id=0
Bonnie Corban-https://www.youtube.com/channel/UCghM8eEMtpZoCB7-cIM8onA
Kandee Johnson-https://www.youtube.com/user/kandeejohnson
Anastasiya Shpagina-https://www.youtube.com/channel/UCI3Mrva19d3EetUOCmygPKA

Fresh Friday

Amazing new pieces just arrived this week. 
Check out our new arrivals at www.vivadivaboutique.com