Saturday, August 1, 2015

Summer Sale is on Fuego

Now that it is finally feels like Summer is really here in Northern California, the Viva gals are starting our awesome annual VIVA DIVA SUMMER SALE!  

Almost everything in the store from Spring and Summer is now up to 60% off!  Come visit us soon for the best selection of maxi and mini dresses, shorts and jeans, blouses and tees, and shoes, jewels, and bags!  For an edited collection of the great finds on our Viva Sale racks, check out our VIVA SALE section of the Viva Diva shopping site,!

Cheers, the Viva gals

Fall '15/'16 Color Palatte

We're obsessed with Fall '15/'16 color palette. We are seeing rich deep sea blues and juniper berry contrasted by bright corals and creamy chamois which makes for a very rich and chic Fall season. At the Vives we are already seeing Falls trends trickle in, and we couldn't be any more thrilled.

Messy Bun Tutorial

Saturday, July 18, 2015

Happy Birthday Viva Diva

Viva Diva is 18!  To thank all of you all for keeping us going, we're putting the entire store on SALE for 20% off this Friday, July 17 through Sunday, July 19!  We are stockpiled with amazing merchandise right now, including brand new shipments of Tart Collections, Viereck and Naked Zebra that we brought in just in time for our big birthday weekend!  Come visit us and you'll also be entered in our Birthday Girl raffle for a chance to win a fabulous Lucky Bumble airbrush tan, two chances to win a 2-week membership to Pure Barre, San Rafael, and a chance for a Viva Diva Gift Certificate!
Out-of-town gals, we don't want you to miss out!  Use promo code VIVABDAY at checkout on our website,, through Sunday, July 19 to receive 20% off sitewide!  

Cheers, the Viva gals

Saturday, July 11, 2015

Rock Art by the Bay- Summer Blockparty

Saturday, July 11th, is our blow-out San Rafael Rocks Block Party. We are closing 4th Street, the main drag of downtown San Rafael from 11am-7pm, and will feature Rock Art by the Bay, the annual Summer Art Show presented by TRPS, The Rock Poster Society. This extraordinary art show will include 30 of the world’s renowned rock poster artists. We’ll be partying in the streets with great music from Todos Santos, The Four Teardrops, San Geronimo, The Dead League, plus very special musical guests for a fantastic jam session. DrawBridge will provide free children’s art activities.
Enjoy fabulous food from local restaurants, a beer and wine garden and much more. Open to the public with no admission charge.
San Rafael Rocks is a benefit for DrawBridge, a Bay Area arts program serving over 900 homeless and underserved children each year.

New Summer Arrivals

The past week the Viva gals have received tons of great new Summer and even some fabulous early Fall styles!  New Ella Moss blouses, our favoriteRails plaids, Free People dresses and sweaters, Sanctuary printed separates,ViereckTartSky and BCBGeneration Summer dresses, plus great new distressed blue and black denim for Fall have arrived!  Check out the Viva Diva website for an edited collection of the newness to hit the floor this week!

Also awesome new styles have been added to our VIVA SALE!  Click for an edited collection of the goodies you can find on the Viva Diva sale rack.

Cheers, the Viva gals

Wednesday, July 1, 2015

Celebrating Our Independence

To celebrate our Freedom and Independence, the Viva gals are happy to be hosting our Annual RED, WHITE and BLUEJEAN SALE, beginning Wednesday, July 1 and running through Sunday, July 5!  Everything with RED, everything with WHITE, and all BLUEJEANS (all denim) are 20% off!*

Our brick and mortar store, Viva Diva, will be closed this Saturday for Independence Day so that we can barbecue with our friends and family, but you can still shop at!  Use promo code FREEDOM at checkout through Sunday, July 5 for 20% off everything with red, everything with white, and all denim from*

*Red, White, and Bluejean 20% discount not available for previously discounted sale items.

Cheers, the Viva gals

Saturday, May 30, 2015

New Arrivals

Gorgeous new Spring dresses, rompers and jumpers have just arrived, plus great new blouses and topspalazzo pants, sandals, Spring jackets and much more!  Check out our online shopping site,, for an edited collection of the Viva Diva newness!

Also awesome new styles have been added to our Viva Sale!  Click for an edited collection of the goodies you can find on the Viva Diva sale rack.

Cheers, the Viva gals

Friday, May 22, 2015

Memorial Weekend Sale

Although we are nearly a month away from the start of Summer, Memorial Day is the Unofficial Kick-Off to our favorite season!  To help get you ready for the warm Summer months, our brick and mortar Viva Diva store is having a 30% off SALE on all L*Space SWIMWEAR, all SHORTS from Hudson, Mother, AG, Sanctuary and Paige, and all SANDALS from Seychelles, Dolce Vita, Free People, Steve Madden and Lucky!  This awesome pre-Summer sale runs today through Monday, May 25.  Come on in this Memorial Day weekend to stock up on great Summer styles.

Cheers, the Viva gals

Tuesday, May 12, 2015

Friday, May 8, 2015

Mother of a Sale!

To celebrate Mother's Day, everything at Viva Diva is 15% off Friday through Sunday, May 8-10 for our Viva Diva MOTHER OF A SALE!

Not in the area?  We don't want you to miss out!
Use promo code WELOVEMOM at check out on the Viva Diva website, for 15% off sitewide!

Cheers, the Viva gals

Wednesday, May 6, 2015

Shop For Your Mama

Shop this week to find the perfect Mother's Day gift. We hand selected a few of our favorite slam dunk styles that will have your number one mama looking and feeling fabulous.

Tuesday, May 5, 2015

Skin Care Challenge

Thank you Popsugar for this fun 31 day skin care you dare to bare your skin?

Friday, May 1, 2015

Celebrating May

To celebrate the beginning of May, the Viva gals are having a Friends & Family Weekend Sale Friday, May 1 through Sunday, May 3!

Spend between $50 and $100 at Viva Diva to get $20 off your purchase (use promo code MayDay$20 for website sales $50-$100).  OR spend over $100 to get $30 off your purchase (use promo code MayDay$30 for all website sales over $100).

When you visit us this weekend, you will be entered into our May Day raffle for a chance to win one of three great prizes, 1) a pair of Spring sandals of your choice from Viva Diva, 2) a Cosabella lace Sweety bralette and Cutie thong in your choice of colors, or 3) a $50 Viva Diva Gift Certificate!

Also gals, awesome new styles have been added to our Viva Sale!  Click for an edited collection of the goodies you can find on the Viva Diva sale rack.

Cheers, the Viva gals

Now you have the choice to SHOP ONLINE at using your credit card OR PayPal for secure shopping without retyping payment details.

Monday, April 27, 2015

New Arrivals

The past week has brought the Viva gals tons of amazing new deliveries from some of our very favorite designers!  Tribal and boho printed blouses and tops, sexy Summer rompers, jumpers, and dresses, plus awesome new light-washedskinny and flare denim styles!  PLUS, great new jewels, new bags, and lots of new sandals have arrived!

Also gals, awesome new styles have been added to our Viva Sale!  Click for an edited collection of the goodies you can find on the Viva Diva sale rack.

Cheers, the Viva gals

Now you have the choice to SHOP ONLINE at using your credit card OR PayPal for secure shopping without retyping payment details.

Wednesday, April 15, 2015

Print Press Your Nails

What a fun idea this is. Thank you Pinterest, again, for tracking down the fun nail tutorial.
Photo Credit:

Monday, April 13, 2015

New Arrivals

We are loving this weeks deliveries from Sky Collections, Free People, Velvet, Mother, and Cosabella. Check out these great new styles at

Saturday, April 11, 2015

Free People Intimates

We big fat heart Free People so much, and we are beyond excited to be carrying a handful of their intimates line as well. Made from a nylon and spandex blend, these bralettes are light weight and super comfortable, but don't be short sided with these bras, these beauties are meant to be shown off.

Shoe Sale!

This weekend only, Friday, April 10 through Sunday, April 12 all Spring sandals and shoes are
30% off at Viva Diva! We have awesome wedges, flat sandals, and espadrilles from
Free People, Seychelles, Lucky Brand, Dolce Vita, Steve Madden, and more!
Not in the area?  Check out our Facebook page and let us know which styes
you are interested in and we can ship them to you!  Call us at 415-256-8380 for more style info.

Tuesday, March 31, 2015

Bella Dahl Los Angeles

Over here at Viva Diva we love to feel good in the clothes we put on our bodies. We can always count on Bella Dahl to provide us with the best feeling rayon and tencel fabrics in super wearable styles. If you are looking for lounge wear with a fashionable twist, or just want a basic to pair with your jeans or leggings, Bella Dahl has something for everyone. Click here to see your favorite celebrities rockin' Bella Dahl on the streets.

Monday, March 30, 2015

Shoes!!! Let's Get Some Shoes

New wedges and sandals have arrived from our favorite shoe brands: Steve Madde, Lucky Brand, Seychelles, Free People and Dolce Vita. Call us at our brick and mortar for details 415.256.8380